You Write |
Orange Marketing Writes |
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Monthly Price |
$ 2,000 |
$ 4,750 |
What's Included | ||
Creation and Writing of One Long Format Content piece (guide, ebook or white paper typically 6-8 pages). Orange Marketing uses subject matter expert interviews or by combining existing blog pieces or other pieces into one long-format piece of content, adding our research and additional support from trained writers. If you are writing, we project manage you to support you in producing the content piece (we bug you until you do it). |
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Downloadable Whitepaper/Ebook Asset a PDF including custom graphic design in your brand | ||
HubSpot Website Pillar Page (topic page) linked from your main menu and will contribute positive SEO and results (includes website page design) | ||
Three Unique Blog Posts in support of the long format content with both pillar page and blog post interlinking If you are writing, you just supply us the copy, we load and format in your blog, select the image, ensure all CTAs point to long format piece, and take care of all inter-linking. |
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Promotional Blog Post describing and promoting the long format content - we'll write this one in either case, no problem | ||
Posts to Social Media on your social media: LinkedIn, Facebook, and Twitter promoting the blog posts above. All the # and @'s plus catch copy |
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Email Promoting Content and targeted towards appropriate engaged contacts in your database We'll manage the email send as well |
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Content Download Series a set of HubSpot of assets – landing page, thank you page, thank you email, and TY email workflow | ||
CTAs – Calls to Action for use in promotion on your website and in blog posts | ||
Website pop up promoting the content offer | ||
How long will it take? This is a great place to add a bit of extra information about the feature. |
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Get Started | Get Started |
Starter
1 to 2 Hubs, Under 10k Records
$975
Some combination of 1 to 2 HubSpot Hubs (usually Sales & Marketing), limited contact records, less than 4 people in sales and marketing total, and a newer HubSpot portal with limited content and a tiny website. You have no complex integrations with SalesForce, SalesLoft, etc. You are trying to implement best practices early!
Most Popular
Professional
2-3 Hubs, Up to 50k Records
$1,975
2 to 3 HubSpot Hubs, up to 50k contact records, aging HubSpot portal, larger sales and marketing teams (like 5-7 team members). Lots of content and website pages. You may have your HubSpot integrated with complex systems like Salesforce, Netsuite, Salesloft, and internal applications.
Enterprise
3 to 4+ Hubs, Over 50k Records
$2,975
3 to 4 or more HubSpot Hubs or over 50k contacts. Complex lead routing, full-fledge Enterprise implementation, multiple sales teams, larger marketing team, lead scoring, complex workflows, tons of content, multiple blogs, limited systems documentation, some serious enterprise system integrations, and big dreams.
B2B Content Bundles
Use one piece of glorious content a bunch of different ways to get new leads and nurture your existing leads.
Content Driven Demand Generation Marketing Services
Is content Still a Thing?
In an era where AI and tools like ChatGPT are transforming marketing, content marketing, and SEO remain crucial for building authentic connections and driving sustainable growth. Demand Generation combines focused, content-rich strategies to create awareness and interest in your products and services, drawing new prospects into your business. While some may call it "lead generation," Demand Generation goes beyond that, nurturing potential customers with valuable content that educates, engages, and qualifies them as quality leads for your sales team.
Explore our content marketing services and discover how they can power your growth in today’s digital landscape.
Content Marketing
- White Papers or Ebooks - A longer, informative written document, sometimes used interchangeably with "eBook." We like to use these longer documents as a "lead magnet" which will require your interested prospect to provide their contact information before download.
- Pillar or Topic Pages - These are long format, informative website pages, that are designed to attract people via search engine optimization who could use your product or service.
- Blog Posts - Think of a company blog as a repository for short articles about your products and the kinds of problems they solve. We provide a great checklist to help people write more effective blog posts. These posts typically support a larger initiative.
- Videos - More than 81% of B2B marketers are using video. You shouldn't be part of the 19%. Great videos take many forms: from "how-to," to the ever present explainer video.